Jiyoun loves imitating people and interpreting them as characters. She also impersonates everything that she sees and feels. Those observations inform her concept and character designs, as well as her fine art and painting. She has participated in the production of many animation, movie, music and game projects, including God of War (PS2 game), Aachi and Ssipak (feature animation), Peterpan Complex (two music albums), and Princess Aurora (feature film). Jiyoun also designs for her own original clothing brand, Dez, in Korea. When not at work, she enjoys a wide variety of music, ranging from jazz to rock. Since moving to New York, Jiyoun is working to broaden her artistic pursuits, and is concentrating on both Gamelab work and her own art projects.